Helen & Ruby Melbourne
Ava Coastal Elegance Halter Maxi Dress

Name: Ava Coastal Elegance Halter Maxi Dress
Brand: Helen & Ruby Melbourne
Price: 84.95 AUD
Availability: InStock

Strictly limited: only 10 handcrafted pieces

$84.95 $212.95 Save 60%

★★★★★

Founded in 1999 in Australia

Almost Sold Out

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STRICTLY LIMITED

Handmade, limited quantities.

EVERY 10TH ORDER IS FREE

As a thank you.

CLOSURE SALE UPDATE:

Due to high demand during our Closure Sale, only a limited amount of units are left! If you can still click 'Add to cart' it’s still available.

We're closing our doors for good. Everything must go—once it's sold, that's it. To help clear the shelves faster, we're rewarding you for buying more:

10% off 2 items
15% off 3 items
20% off 4 items
25% off 5 or more

Meet Ava, a flowing maxi dress designed to flatter the silhouette with effortless coastal elegance.

Elegant halter neckline – Beautifully frames the shoulders for a feminine, refined finish.

Long, flowing silhouette – The relaxed cut and ankle-length design offer movement, comfort and a graceful drape.

Comfortable fabric – Made from high-quality polyester with slight stretch for a more comfortable fit.

Perfect for – Holidays, dinners, weddings, parties, outdoor events and seaside walks.

Features:

High-quality polyester
Relaxed, flowing cut
Halter neckline
Sleeveless design
Ankle-length maxi silhouette
Slight stretch
Ideal for spring and summer

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ABOUT HELEN & RUBY MELBOURNE

Elegance isn't about standing out — it's about feeling completely yourself.”

Since 1999, Helen & Ruby Melbourne has stood for timeless design and understated sophistication.

Our collections reflect a dedication to quality craftsmanship, thoughtful details, and a modern interpretation of classic style — inspired by the rhythm and refinement of Melbourne.

1999

Founded in Australia

100%

Carefully selected materials

25+

Years of experience and craftsmanship

Buy 2, Get extra 10% OFF

Buy 3, Get extra 15% OFF

Buy 4, Get extra 20% OFF

Buy 5, Get extra 25% OFF

Last chance to secure these, before they're gone for good!

Discount is automatically applied at checkout & items can be combined

COMBINE & GET AN EXTRA 10% OFF!

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25 products

My Daughter outside our Store

IMPORTANT NOTICE

We Refund Every 10th Order

With a heavy heart, I must share that Helen & Ruby Melbourne will be closing its doors due to my retirement. This decision has not been an easy one. Letting go of a lifetime of work is never simple, but I believe it is time. I can no longer uphold the standards of excellence that you deserve.

As a farewell and a sincere thank you for your loyalty over the years, we are offering our final handcrafted pieces at exceptional prices. In addition, we will refund the full purchase amount of every 10th order placed. Secure a piece of Helen & Ruby Melbourne history before it is gone for good.

H

HELEN & RUBY MELBOURNE

Founder & Designer