Helen & Ruby Melbourne
ALBA | Ivory Chiffon Maxi Dress

Name: ALBA | Ivory Chiffon Maxi Dress
Brand: Helen & Ruby Melbourne
Price: 89.95 AUD
Availability: InStock

Strictly limited: only 10 handcrafted pieces

$89.95 $224.95 Save 60%

★★★★★

Founded in 1999 in Australia

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STRICTLY LIMITED

Handmade, limited quantities.

EVERY 10TH ORDER IS FREE

As a thank you.

CLOSURE SALE UPDATE:

Due to high demand during our Closure Sale, only a limited amount of units are left! If you can still click 'Add to cart' it’s still available.

We're closing our doors for good. Everything must go—once it's sold, that's it. To help clear the shelves faster, we're rewarding you for buying more:

10% off 2 items
15% off 3 items
20% off 4 items
25% off 5 or more

A dress that carries with it the lightness of a sea breeze and the charm of an afternoon by the shore. The ivory chiffon with natural vertical pleats falls fluidly to the feet with an airy and almost ethereal drape, whilst the deep V-neckline trimmed with white lace adds a romantic and Mediterranean touch of great refinement. The wide batwing sleeves with lace hem frame the body with grace without tightening anywhere, offering total freedom of movement.

Wear it as a beach dress, an elegant sarong or a dress for a casual dinner: its wide and enveloping silhouette adapts to every holiday moment with absolute naturalness. With flat sandals and a raffia bag it is the perfect look, effortless and unmatched.

Why you'll love it

Incredibly lightweight and breathable ivory chiffon with natural pleats and a fluid, airy drape
Deep V-neckline with romantic and refined white lace, with a Mediterranean charm
Wide batwing sleeves with lace trim for a boho look of great elegance
Wide and enveloping silhouette that doesn't cling, doesn't tighten and adapts to every body type
Matching inner lining for full coverage and an always impeccable appearance
Perfect for beach, holidays, casual dinners and sunset strolls
A rare and free-spirited dress that you put on and never want to take off

Size Chart (CM)

Size	Bust	Length	Sleeve
S (8-10)	110	132	52
M (10-12)	115	133	53
L (12-14)	120	134	54
XL (14-16)	125	135	55
2XL (16-18)	130	136	56

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ABOUT HELEN & RUBY MELBOURNE

Elegance isn't about standing out — it's about feeling completely yourself.”

Since 1999, Helen & Ruby Melbourne has stood for timeless design and understated sophistication.

Our collections reflect a dedication to quality craftsmanship, thoughtful details, and a modern interpretation of classic style — inspired by the rhythm and refinement of Melbourne.

1999

Founded in Australia

100%

Carefully selected materials

25+

Years of experience and craftsmanship

OUR COMMUNITY

Customers Wear Helen and Ruby Melbourne with Pride

Buy 2, Get extra 10% OFF

Buy 3, Get extra 15% OFF

Buy 4, Get extra 20% OFF

Buy 5, Get extra 25% OFF

Last chance to secure these, before they're gone for good!

Discount is automatically applied at checkout & items can be combined

COMBINE & GET AN EXTRA 10% OFF!

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My Daughter outside our Store

IMPORTANT NOTICE

We Refund Every 10th Order

With a heavy heart, I must share that Helen & Ruby Melbourne will be closing its doors due to my retirement. This decision has not been an easy one. Letting go of a lifetime of work is never simple, but I believe it is time. I can no longer uphold the standards of excellence that you deserve.

As a farewell and a sincere thank you for your loyalty over the years, we are offering our final handcrafted pieces at exceptional prices. In addition, we will refund the full purchase amount of every 10th order placed. Secure a piece of Helen & Ruby Melbourne history before it is gone for good.

HELEN & RUBY MELBOURNE

Founder & Designer

COMBINE & GET AN EXTRA 10% OFF!

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They can steal your recipe but the sauce won't taste the same.

Mass production can imitate a silhouette, but it can never replace the soul of a garment. Our secret ingredient is the human hand — every stitch is guided with care, precision, and intent. Each design is strictly limited to just 10 pieces. Because anyone can produce a bag, but the feeling of true rarity cannot be manufactured.