Helen & Ruby Melbourne

Lucienne | Navy 3D Floral Mermaid Maxi Dress

Strictly limited: only 10 handcrafted pieces

Regular price $89.95 $224.95 Sale price Save 60%
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★★★★★
Founded in 1999 in Australia

Lucienne | Navy 3D Floral Mermaid Maxi Dress

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STRICTLY LIMITED

Handmade, limited quantities.

EVERY 10TH ORDER IS FREE

As a thank you.

CLOSURE SALE UPDATE:

Due to high demand during our Closure Sale, only a limited amount of units are left! If you can still click 'Add to cart' it’s still available.

We're closing our doors for good. Everything must go—once it's sold, that's it. To help clear the shelves faster, we're rewarding you for buying more:

  • 10% off 2 items
  • 15% off 3 items
  • 20% off 4 items
  • 25% off 5 or more

ELEGANCE IN FULL BLOOM

The Lucienne Navy 3D Floral Mermaid Maxi Dress brings sophisticated glamour to special occasions with its rich navy hue and beautifully dimensional floral accents. The off-the-shoulder neckline softly highlights the shoulders and neckline, creating a feminine, graceful effect, while the mid-length bell sleeves add movement and a touch of romantic drama. A slight stretch keeps the silhouette comfortable while maintaining its elegant shape.

The fitted design follows the figure before opening into a graceful mermaid skirt that sweeps toward the floor. A discreet back zipper completes the polished look, making Lucienne an effortless choice for cocktail parties, evening celebrations, weddings, and other memorable occasions. Pair it with delicate jewelry and heels for a timeless, sophisticated finish.

Why You'll Love It

• Dimensional Floral Details: Sculptural 3D flowers add texture, depth, and romantic character to the elegant navy design.

• Feminine Off-Shoulder Neckline: Beautifully highlights the shoulders for an effortlessly graceful and sophisticated look.

• Flattering Mermaid Silhouette: The fitted shape follows your curves before flowing outward into an elegant floor-length finish.

• Graceful Bell Sleeves: Mid-length flared sleeves add movement and feminine sophistication to the overall design.

Specifications:

Material: Soft fabric with slight stretch

Fit: Regular, figure-enhancing fit

Style: Elegant occasion wear

Care Instructions: Gentle care recommended; follow garment care instructions

Available Sizes: XS-2XL, AU 8-18 (Check the size chart for your best fit)

Size Chart (CM)

Size AU Size Bust Waist Hips
XS 8 84 64 90
S 10 88 68 94
M 12 92 72 98
L 14 98 78 104
XL 16 104 84 110
2XL 18 110 90 116
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30-Day Money-Back Guarantee
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ABOUT HELEN & RUBY MELBOURNE

Elegance isn't about standing out — it's about feeling completely yourself.”

Since 1999, Helen & Ruby Melbourne has stood for timeless design and understated sophistication.

Our collections reflect a dedication to quality craftsmanship, thoughtful details, and a modern interpretation of classic style — inspired by the rhythm and refinement of Melbourne.

1999
Founded in Australia
100%
Carefully selected materials
25+
Years of experience and craftsmanship
OUR COMMUNITY

Customers Wear Helen and Ruby Melbourne with Pride

Buy 2, Get extra 10% OFF

Buy 3, Get extra 15% OFF

Buy 4, Get extra 20% OFF

Buy 5, Get extra 25% OFF

Last chance to secure these, before they're gone for good!

Discount is automatically applied at checkout & items can be combined

My Daughter outside our Store
IMPORTANT NOTICE

We Refund Every 10th Order

With a heavy heart, I must share that Helen & Ruby Melbourne will be closing its doors due to my retirement. This decision has not been an easy one. Letting go of a lifetime of work is never simple, but I believe it is time. I can no longer uphold the standards of excellence that you deserve.

As a farewell and a sincere thank you for your loyalty over the years, we are offering our final handcrafted pieces at exceptional prices. In addition, we will refund the full purchase amount of every 10th order placed. Secure a piece of Helen & Ruby Melbourne history before it is gone for good.

H
HELEN & RUBY MELBOURNE
Founder & Designer

They can steal your recipe but the sauce won't taste the same.

Mass production can imitate a silhouette, but it can never replace the soul of a garment. Our secret ingredient is the human hand — every stitch is guided with care, precision, and intent. Each design is strictly limited to just 10 pieces. Because anyone can produce a bag, but the feeling of true rarity cannot be manufactured.